Social Media and Content Coordinator APPLY NOW

Hybrid Remote / Winnipeg, MB CAN

Do you have a deep understanding and appreciation for the Indigenous culture, allowing you to speak with authenticity to Indigenous communities? Do you take pride in your eye for design and natural talent in creating THUMB-STOPPING social media content? If so, we want you to join our team!


Reporting to the Director of Brand Marketing, the Social Media and Content Coordinator you'll support our brand's success in today's social media-driven world. We're seeking a passionate and purpose-driven individual to share our brand's story, expand our social media audience, and ensure authentic content that resonates with our audience. You'll coordinate PR efforts, collaborate with influencers, artists, and ambassadors, and contribute to impactful brand and product marketing campaigns. This role isn't just about managing social media—it's about leveraging your expertise to elevate our brand digitally. If you're ready to make a meaningful impact, join us in driving Manitobah's success through innovative social media strategies.


Manitobah offers a comprehensive total compensation package which includes an annual base salary, group benefits, flexible work hours, generous paid time off, 50% discount on our retail products, professional development, and our newest benefit offering called Group Savings Program.


Hybrid remote for those who live in Winnipeg, Manitoba, and fully remote if you live anywhere else. Our head office and flagship store are both located at the Forks in Winnipeg, ability to travel may be required.


Reports to: Marketing Director

Key Relationships: Manitobah Marketing team, Indigenous audiences, Influencers and Affiliate Partners

Direct Reports: None


Project Management: 

  • Collaborate with internal teams to align social media efforts with marketing campaigns, events, and social impact initiatives.
  • Stay informed on the latest social media trends and best practices, with a keen eye on incorporating innovative approaches to maintain a competitive edge.
  • Monitor social media channels, engage with our audience, and foster positive community interaction.
  • Analyze metrics to inform performance and support growth across multiple platforms.
  • Coordinate PR efforts to amplify our brand presence and messaging.
  • Cultivate relationships with influencers, artists, and community partners to enhance brand visibility through meaningful and impactful content and social media collaborations.
  • Support the execution of PR campaigns and initiatives to drive brand awareness and engagement.
  • Foster a sense of community among our followers, encouraging user-generated content and conversations.
  • Coordinate community engagement activities and initiatives to strengthen brand loyalty and advocacy.
  • Demonstrated leadership of Manitobah's brand values of Love, Respect, Bravery, Truth, Honesty, Humility, and Wisdom.


Professional Experience:

  • 2 years of proven experience in managing social media accounts for a brand, preferably within a purpose-driven organization, is required
  • Advanced use of Instagram tools, Facebook tools, and other social media platforms is required
  • Strong content creation skills, capable of crafting messages that amplify brand voice to captivate and engage diverse audiences across social media platforms
  • Strong understanding of social media platforms, algorithms, and best practices.
  • Excellent written and verbal communication skills, with the ability to craft engaging content.
  • Proficiency in social media management tools and analytics platforms.
  • Creative thinker with the ability to generate innovative ideas for online initiatives.

Educational Position Requirements:

  • Formal post-secondary education, such as a certificate or diploma in Communications, Marketing, Public Relations or related field, is required
  • A combination of education and experience may be considered.

Manitobah is dedicated to a greater cultural diversity throughout our business operations and hiring process. Manitobah is committed to hiring Indigenous employees wherever possible. More details available upon request.


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Thank you for your interest in Manitobah! Your application has been received successfully.